Russia is for Reading Books, Then and Now

The Moscow city government has launched a campaign to encourage reading. It includes placing 100 billboards around the city with the slogan, "Read Books."

The theme is an old one in Russian culture. Michael Lieberman on Book Patrol points out these posters from the Russian Revolution tauting reading as the path to social revolution. The images come from the New York Public Library's digital gallery, "Posters of the Russian Civil War, 1918-1922."

Ot mraka k svetu. Ot bitvy k knige. Ot goria k schast'iu. [Book with slogan: From darkness to light, from battle to book,...] (1917-1921)

Gramota - put' k kommunizmu. [Literacy is the road to communism.] (1920)

Kniga nichto inoe kak chelovek, govoriashchii publichno. [The book is nothing else than a publicly speaking person.] (1920).